HIPAA-compliant patient intake funnel
Built a secure telemedicine registration flow in Next.js and TypeScript on GCP, designed to support high-trust healthcare onboarding without sacrificing usability.
Shopify + Next.jsVisit Live Site
CuraLife
CuraLife Metabolic Wellness Platform
Led CuraLife’s digital R&D across e-commerce, telehealth acquisition, and operational systems, helping the brand expand from supplement sales into a broader metabolic wellness platform.
Project Overview
Connecting supplements, clinical guidance, and secure intake into one product system
This engagement spanned far beyond a typical storefront build. We worked across public acquisition pages, secure patient onboarding, Shopify commerce, HubSpot integrations, and the infrastructure needed to make the whole journey feel reliable for both customers and the internal team.
CuraLife
Health & Wellness
Shopify + Next.js
https://curalife.com/
4 years 5 months
Led CuraLife’s digital R&D across e-commerce, telehealth acquisition, and operational systems, helping the brand expand from supplement sales into a broader metabolic wellness platform.
What We Shipped
What We Shipped
Resilient Shopify + HubSpot architecture
Designed a multi-layer integration client so storefront activity, CRM data, and operational workflows stayed better aligned with fewer brittle sync failures.
Dietitian and digital health acquisition journeys
Extended the public experience beyond supplement merchandising to support insurance-covered dietitian entry points and broader digital health discovery.
Performance and mobile modernization
Led the move to a more modern frontend stack, tightening page speed and making key buying and onboarding flows feel clearer on smaller screens.
Secure cloud delivery
Deployed and maintained the GCP foundation needed for privacy-conscious product delivery, reliability, and long-term iteration.
Selected Screens
Selected Screens
Real homepage and product/content screens captured from the live site and used here as the visual source of truth.
01
The homepage balances clinical credibility, supplement merchandising, and dietitian services without overwhelming the first screen.
02
Dietitian acquisition flows make a more complex care offering feel approachable, immediate, and easy to understand.
03
Digital health storytelling expands the brand from product sales into a wider care and monitoring ecosystem.
04
Supplement and service blocks were framed as one connected journey instead of separate disconnected offers.
01
The homepage balances clinical credibility, supplement merchandising, and dietitian services without overwhelming the first screen.
02
Dietitian acquisition flows make a more complex care offering feel approachable, immediate, and easy to understand.
03
Digital health storytelling expands the brand from product sales into a wider care and monitoring ecosystem.
04
Supplement and service blocks were framed as one connected journey instead of separate disconnected offers.
Evidence & Outcomes
Evidence & Outcomes
Telemedicine funnel reliability
The secure intake flow supported thousands of patient registrations while staying reliable enough for health-related onboarding and follow-up.
Fragmented intakeUnified secure funnel
99.9% uptime
Integration stability
The new API and integration layer materially reduced brittle failures between Shopify and HubSpot, giving the team a steadier operational backbone.
Frequent sync issuesResilient multi-layer client
85% fewer failures
Page speed modernization
Moving key customer journeys onto a more modern stack improved load times and made the mobile experience feel much less heavy.
Legacy bottlenecksFaster modern frontend
60% faster
Commerce became a care pathway
The experience evolved from a supplement storefront into a broader digital care journey that could guide people from discovery into actual onboarding.
Commerce-led experienceCommerce plus care flow
Thousands onboarded